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上一条:Zhang, Hao*, Meng, Dewen, and Lv, Xiaolin (2023). The Effect of Goal Type of User-generated Content on Consumers’ Compensatory Consumption Behavior. Asia-Pacific Journal of Marketing Logistics (SSCI, JCR 2区), 36(5), 1248-1269. Doi: 10.1108/APJML-06-2023-0573
下一条:Liang, Xiaoning, Li, Guoxin, and Zhang, Hao*, Nolan, E., Chen, F. (2022). Firm performance and marketing analytics in the Chinese context: A contingency model. Journal of Business Research (SSCI, JCR1 区, ABS3), 141, 589-599.