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Examining relationships among sustainable orientation, perceived sustainable marketing performance, and customer equity in fast fashion industry

Release Time:2023-05-30 Hits:

First Author:Sun, Y.

Co author:Kim, K. H.,Kim, J.

Title of Paper:Examining relationships among sustainable orientation, perceived sustainable marketing performance, and customer equity in fast fashion industry

Journal:Journal of Global Fashion Marketing

Issue:1

Volume:5

Indexed by:Journal paper

Page Number:74-86

Translation or Not:No

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Examining relationships among sustainable orientation, perceived sustainable marketing performance, and customer equity in fast fashion industry

Release Time:2023-05-30 Hits: