东北大学主页平台 Zhang Hao--Home-- Zhang, Hao* and Ma, Zengguang (2022). Is my design better? A co-creation perspective for online fashion design. Journal of Research in Interactive Marketing (SSCI, JCR1 区), 16(3), 384-402.

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Zhang, Hao* and Ma, Zengguang (2022). Is my design better? A co-creation perspective for online fashion design. Journal of Research in Interactive Marketing (SSCI, JCR1 区), 16(3), 384-402.

Release time:2024-08-19 Hits:

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Pre One:Zhang, Hao*, Bai, Xiaofei, and Ma, Zengguang (2022). Consumer reactions to AI design: Exploring consumer willingness to pay for AI-designed products. Psychology & Marketing (SSCI, JCR1区, ABS3), 39, 2171– 2183. Next One:Li, D. J., Wang, C. L.*, Jiang, Y., Barnes, B. R. and Zhang, Hao. The Asymmetric Influence of Cognitive and Affective Country Image on Rational and Experiential Purchases. European Journal of Marketing (SSCI, ABS3), 48(11/12), 2153-2175.

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